Driven by an obsession for innovation and a dedication to supplying the finest products possible that make a genuine difference to your catch rate.

I have been fanatical about creating the very best bait possible for over 20 years and my passion continues to grow.

Since launching OptiBaits even I have been shocked at the quality and frequency of special fish that have fallen to our baits. Safe to say that results have been truly outstanding and we are proudly becoming many top anglers secret weapon.

It’s time for the bait world to regain passion and become results orientated, not profit orientated. OptiBaits is here to lead the way...

Genuinely Unique...

Cutting edge science merged with old school passion.

Here’s a few of our products…

  • from £10.95
    from £10.95
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  • from £10.95
    from £10.95
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  • £19.85
    £19.85
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  • from £12.99
    from £12.99
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  • from £11.99
    from £11.99
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  • £8.99
    £8.99
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This is the biggest edge I have used since I started carp fishing in the 70's

David Hartley

The passion that goes into these products is actually incredible, especially in this day and age. Thanks guys.

Keith Taylor

Your flavours are by far the best in the business. Keep it up.

Nick Crowther